Marriott International Signs Agreement to Bring Autograph Collection Hotels to AlUla in Saudi Arabia
Image Courtesy: Hotelier Middle East
Marriott International, Inc. has announced it has signed an agreement with AlUla Development Company (UDC), fully owned by the Public Investment Fund (PIF), to open an Autograph Collection property in Saudi Arabia. Expected to open in 2025, the hotel will be located in the heart of downtown AlUla.
Located in northwest Saudi Arabia, AlUla is a popular travel destination offering adventure and exploration. The vast area offers a lush oasis valley, towering sandstone mountains, historical dwellings, and ancient cultural heritage sites dating back thousands of years.
“We are delighted to work with AlUla Development Company to bring Autograph Collection Hotels to an exciting destination for global travellers to discover in Saudi Arabia,” said Chadi Hauch, Regional Vice President, Lodging Development, Middle East, Marriott International. “Autograph Collection Hotels feature curated properties that celebrate individuality, and AlUla is an ideal fit with its unique sense of place and history. We look forward to bringing a distinct perspective on design and hospitality to this thriving area.”
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