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SAUDI FOOD EXCELLENCE AWARDS 2025

HONOURING THE EXCELLENCE IN F&B INDUSTRY

We are thrilled to announce that the submissions are now open for The Saudi Food Excellence Awards 2025. Join the ranks of industry pioneers by submitting your innovative products. These awards celebrate the innovators and pioneers of the F&B industry, recognising revolutionary ideas launched within the past year.

Don't miss this incredible opportunity to showcase your innovative products to a wide audience of buyers who make key product decisions.

NOMINATE YOUR PRODUCT NOW

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AWARD CATEGORIES: 

The awards feature 10 categories this year, including 3 new additions, ensuring that all aspects of innovation are recognised and celebrated.

NEW: BEST PREMIUM PRODUCT

This award celebrates the pinnacle of culinary artistry and exceptional quality. It recognises a product that exemplifies superior ingredients, exquisite craftsmanship, and an unparalleled sensory experience. Entrants will be judged on the product's premium positioning, unique value proposition, and overall excellence, setting a new standard for luxury in the Saudi F&B market.

NEW: BEST COFFEE AWARD

Saudi Arabia has a rich coffee heritage, and this award honors the finest brews and coffee experiences. Whether it's a single-origin masterpiece, a masterful blend, or an innovative coffee concept, this award recognises excellence in flavor, aroma, and the overall coffee journey. Entrants will be judged on quality, sustainability, and contribution to the evolving Saudi coffee culture.

NEW: BEST INNOVATIVE PACKAGING

This award celebrates packaging that goes beyond functionality, showcasing creativity, sustainability, and consumer appeal. It recognises packaging that enhances product preservation, reduces environmental impact, and provides a unique and engaging consumer experience. Entrants will be judged on innovation, functionality, sustainability, and visual appeal.

BEST FOOD INNOVATION

This award recognises groundbreaking advancements in food technology, ingredients, and culinary techniques. It celebrates products that push the boundaries of flavor, nutrition, and sustainability, offering new and exciting possibilities for the Saudi F&B landscape. Entrants will be judged on originality, impact, and potential to transform the industry.

BEST SAUDI MADE

This award proudly showcases the best of Saudi food and beverage products and brands. It celebrates products that embody the rich culinary heritage and innovative spirit of the Kingdom, highlighting local ingredients, traditional techniques, and modern advancements. Entrants will be judged on quality, authenticity, and contribution to the growth of the Saudi F&B sector.

BEST HEALTHY PRODUCT

This award recognises products that prioritise health and well-being without compromising on taste. It celebrates innovative formulations, clean ingredients, and nutritional benefits, catering to the growing demand for healthier food and beverage choices in Saudi Arabia. Entrants will be judged on nutritional value, ingredient quality, and overall health impact.

BEST PLANT-BASED PRODUCT

This award celebrates the growing popularity of plant-based alternatives, recognising products that offer delicious and sustainable options for consumers. It highlights innovations in plant-based proteins, dairy alternatives, and other plant-forward products. Entrants will be judged on taste, texture, nutritional value, and sustainability.

BEST SNACK PRODUCT

This award acknowledges the creativity and innovation behind the perfect snack. It recognises products that offer delicious and convenient options for on-the-go consumption, catering to diverse tastes and dietary needs. Entrants will be judged on taste, texture, packaging, and overall consumer appeal.

BEST DAIRY PRODUCT

This award celebrates the finest dairy products, from traditional favorites to innovative creations. It recognizes excellence in quality, taste, and production, highlighting the importance of dairy in the Saudi diet. Entrants will be judged on freshness, flavor, texture, and overall quality.

BEST BEVERAGE PRODUCT

This award honors the most refreshing and innovative beverages, from traditional drinks to contemporary creations. It recognises products that offer unique flavors, functional benefits, and exceptional quality, catering to the diverse tastes of the Saudi market. Entrants will be judged on taste, aroma, innovation, and overall consumer appeal.

JUDGING CRITERIA

Judges will consider the structure, presentation and clarity of each entry and only innovations released within the past 12 calendar months will be considered. Applications out of this date range will be rejected.

Judges value high quality, well-written entries based on facts that are supported by attachments such as photos, reports, case studies, videos, press clippings, presentations, etc.

In addition to relevance to the criteria the prejudging of the nominations will be based on:

  • Innovation / Originality / Advancement in the segment
  • Efficiency / Cost Reduction
  • Health & Environment
  • Customer Centricity

RULES OF PARTICIPATION

  • Participation is free.
  • Only Saudi Food Show 2025 confirmed exhibitors are entitled to participate for the Saudi Food Excellence Awards.
  • Exhibitor can enter multiple categories; however, each category would need to be completed in a separate online form.
  • Exhibitors can enter multiple different products/ company initiatives; however, each product/innovation would need to be completed on a separate online form.
  • Entries can be from a brand-new product/innovation or initiative, re-launch of an established product or launch of an innovative initiative
  • Entries of products launched/re-launched strictly during the 12-month period of May 2024 to May 2025
  • Entries can only be submitted online through the official Saudi Food Exhibitor Portal. Entries sent via email will not be accepted.
  • Participants are responsible for uploading product information, images and videos themselves. This data will be utilised for the adjudication process and Saudi Food Show marketing purposes only, and deleted once the winners are announced.

IMPORTANT DATES:

  • Deadline for Submissions                                -             13 April 2025
  • Shortlists Nominations Announced                 -             02 May 2025
  • Winners announced                                          -             12 May 2025

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